Manipulation of voters isn’t new, but the science of it is now so well crafted that even vital data about each voter is dug up – often personal information on the Internet.
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Why is Christian Science in our name?
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Eight reasons to hit ‘mute’ during TV ads by super PACs
First Iowa, now Florida, have seen the first wave of political TV ads from super PACs – mostly negative – that will smother the 2012 presidential elections. Voters have an easy way to avoid such ads: the mute button. Here are eight reasons to use it:
4. The most advanced market research techniques are being used by super PACs to target voters and create emotional TV ads.
