As governor of New Mexico, Susana Martinez is the first Hispanic woman in America to be elected chief executive of a state. That potentially helps Romney with two groups – women and Latinos – with whom he’s been hurting.
New Mexico may also be in play as a swing state.
On the other hand, the Republican Party’s track record with relatively inexperienced, little-known female governors as a VP candidate isn’t so great – and Romney may not be keen to make a choice that so readily invites comparisons to Sarah Palin.