Directed by Ridley Scott, this ad put Apple on the map and blew the door for conceptual advertising wide open. In addition to being regarded as one of the best commercials in history, the spot is widely credited as a moment where Apple broke into the mainstream and began its ascent to the top of the corporate world. Unlike most Super Bowl commercials, which air ad nauseam after their debuts, this ad only aired once, during the third quarter of Super Bowl XVIII. It has been marked as the greatest advertisement of all time, Super Bowl or otherwise, by the Clios, AdAge, and TV Guide, among others.
Why is Christian Science in our name?
Why is Christian Science in our name?
Our name is about honesty. The Monitor is owned by The Christian Science Church, and we’ve always been transparent about that.
The Church publishes the Monitor because it sees good journalism as vital to progress in the world. Since 1908, we’ve aimed “to injure no man, but to bless all mankind,” as our founder, Mary Baker Eddy, put it.
Here, you’ll find award-winning journalism not driven by commercial influences – a news organization that takes seriously its mission to uplift the world by seeking solutions and finding reasons for credible hope.
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