Top Super Bowl commercials 2010? Nope. Here are the five worst.
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There were definitely a few great Super Bowl ads. And then there were ... the rest.
Judging from viewers' votes on Hulu this morning, many ads got split reactions. The much-publicized Tim Tebow Focus on the Family ad, for example, garnered the most "dislike" votes but tied for seventh in "like" votes through mid-morning Monday.
For an advertiser, that's typically a good thing: Your message got seen.
To make our bottom five, you've got to have more than just a lot of negative feedback. The spot in question must have truly put advertising dollars into a crash-and-burn television moment. Thus, bland spots – Roundup Weedkiller, anyone? – don't make the cut.
Without further delay, then, the lowest of the Super Bowl Sunday low.
5. Vizio Forge
Beyoncé, zombies, ninjas, and Twitter, all mixed in a strange techno-gullet of steel. For a minute-long spot, you spend the first 55 seconds or so confused as to what exactly it is that you're supposed to be looking at. Then you don't really care.
4. Taco Bell 'It rocks'
Unfortunately for Sir Charles, it does not. Lyrical sampling: "It rocks, it rocks. It rocks for a fox. It rocks blocking shots on guys in dreadlocks." Um. Yeah. And you can't rhyme "rocks" with "bucks," without setting off a five-siren groan alarm.
3. CarMax Animals
What makes these commercials most disappointing is that CarMax manages to entertain with its other set of commercials, the spots where extraordinary people cowed by the tall task of car buying gain solace with CarMax. Unfortunately, cute in this case does not equal memorable.
2. GoDaddy Trifecta
Spare us. The adolescent shock factor gone totally lame from annual repetition. This year, viewers were subjected to a triple dose of unfunny: The ads combined "like" scores rated less than the semi-retread Dr. Pepper "Dr. Love" commercial, according to Hulu voters.
1. Skechers Joe Montana Shape-Ups
This commercial really speaks for itself, but if you're too scared to click the link below, just know that it looks like it should be followed by a Trix Rabbit commercial or a Saturday morning cartoon.